Discovery Form

Please provide a brief summary of your business*

This should include the industry, products and services that you provide, where you are located (or online), business vision or mission statement, etc.

Why should your customers buy from you?*

What sets your products and services apart from your competition, etc.?

What is the typical sales process/cycle? (EX: customer calls, then fills out a form, then sets an appointment, etc.)*

What are the short and long term goals of your company?*

Think about the next six months to a year for short-term and two to five years for long-term.

What product or service would you like to sell more of?*

What is the estimated lifetime gross sales made to your average customer?*

What level of SEO knowledge exists within your company?*

None
A little
A lot

Have you had previous SEO work done on your site? If so, please indicate the investment level.*

No - SEO work never done to site
Yes - Under $500.00 per month
Yes - Under $1000.00 per month
Yes - Over $1000.00 per month

Please write as many keywords as you can think of that you would like to target in search engines.*

Keywords are words typed into google that your website will be visible for, example “Kansas City Website Design". Please separate keywords with a space.

Please list radius (miles) and specific cities you would like to target. If your targeting national, just type in "United States".*

How many additional customers would you like to acquire a month? Please set a specific number.*

Are you doing any other forms of marketing? (Check all that apply)*

SEO (Search Engine Optimization)
PPC (Pay Per Click)
RTB (Real Time Bidding)
Video Marketing
Social Media
Offline Print, Radio, Media

What would you say has been your most effective advertising method?*

What would you say has been your least effective advertising method?*

Do you offer any special promotions to new customers? If so, what are they?*

Who is your competition?*

Name 2-5 major competitors.

What is your monthly budget (range) for getting new customers?*

What is your biggest concern working with a web development / online marketing agency like ours?*

Discovery Form Instructions

Step 1 of 2

DISCOVER • DEFINE • DESIGN • DELIVER • DOMINATE

SYZ-Y-GY (Sizz-uh-gee) – “a kind of unity, especially through coordination or alignment”

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